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Denorm: the systematic process of exposing the tobacco industry

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We must think globally in order to stop the influence the tobacco industry has in developed countries like Canada and the United States. Local health legislation may curb tobacco use in our communities, but it does not reduce the economic growth potential for the tobacco industry worldwide.

Tobacco manufacturers have a business model with one objective: to replenish the ranks of people addicted to their products. Every day, tens of thousands of their customers die and thousands quit.

Unlike any other business, the tobacco industry manufactures a product that it knows will eventually kill most of its current customers, and their business model reflects that knowledge. The tobacco industry requires new customers every day in order to stay in business; it needs new markets and new customers daily.

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[tags]health, tobacco, regulation[/tags]

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